Internet Marketing: Sometimes you have to Spend Money to Make Money

I get a lot of emails from people telling me that they are still trying to find out the “secret” of internet marketing.  I can’t blame them, in the early days I did too.

I discovered at one point, to my horror, that you have to spend money to make money.

If there was any secret, that was the only one.

I tried using Squidoo,  free hosting packages, Blogger and whatever else I could to try to avoid spending money on my business.  Why don’t we take a minute to listen to how that sounds, ” avoid spending money on my business”

I can’t think of any other business that you can build without spending money.  Why would this one be any different?  You must invest in your business and the first few months will be directly out of pocket.  But how much?

Not as much as you think.

$9 a year for a domain.
$12 a month for your hosting.
$19 a month for your autoresponder.

All of that works out to about $31.75 a month that you are investing in your business.

Before you leave a bunch of comments telling me that you don’t have the money, let me tell you about my story.  When I started in this business, I had a wife with no job, a house, two kids and only a part-time job to support all of us.  You would think that I didn’t have the money to invest in a business.

Yet, I made it a MUST!

I found the money by canceling our cable tv.  We saved about $60 a month, we didn’t have a cell phone, saving about $30 a month, that freed up some more money allowing me to take advantage of other opportunities such as useful products.

Is success in business a must for you or a wish?  If it is a wish then you will have a hard time succeeding.

Is your business a hobby or a business?  If it is a hobby, that’s fine, you can still make a few hundred a month from your hobby.  But if it is a business and success is must, then that puts you on a whole other level.

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